Wednesday, November 30, 2011

Steve Jobs

                                                                    
A well written book that describes the many faces of Steve Jobs. Based on more than forty interviews with Jobs conducted over two years and interviews with family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a great story of a creative entrepreneur. Isaacson last interviewed Jobs just weeks before his death - Jobs indicated at that time that he knew he was going to die soon. As Isaacson makes clear, Jobs  was a businessman of astonishing flair and focus, a marketing genius, and had an intuitive sense of what the customer would want. Having been very aware of the rise and fall of Apple and Steve Jobs, this book is a very interesting read. The book also reveals Steve's history with his real sister, and his abandoned daughter. This is a great book to read because this is very insightful on the steve jobs story and how apple was founded, how Steve Jobs got the inspiration and motivation. Overall it is a well written book and in this book the personal stuff is the most informative. 

No comments :

Post a Comment